Giles is a connector by nature. His work brings ambitious, curious, forward-thinking individuals into the same rooms to watch what happens next.

He has built the UK’s leading fitness and wellness industry show, PerformX - a place for decision-makers and the most ambitious operators in the sector to come together.

His passion lies in in taking men’s mental fitness - the proactive pursuit of mental health - into the mainstream. Less crisis-led and reactive, more practical and cultural. The focus is on standards, self-leadership and helping men show up better at work, at home and in their communities.